We Are Daughters of Melanin
Designers Belinda Ampofo and Metha Watson, determined to break into the fashion industry with their beautiful African inspired, captivating and luxurious custom print designs, were inspired to start a fitness line when they became serious about their health. After searching through multitudes of fashionable fitness apparel options, they realized that there is a tremendous lacking in uniqueness and culturally inclusive designs that combined function, beauty and elegance that spoke for who they truly are; beautiful women of Melanin, African designers. Combining their individual knowledge of fashion, talents, and business education, they decided to create their own brand that celebrates their cultures, the legacies of their families, and a perspective vision unique to the market. The primary line is comprised of pieces that celebrate the curves of women of all shapes and sizes with the right balance of edge, form and function. Enhanced by sexy symmetry, vibrant colors, and flattering shapes across all body types, the line triggers a sense of identity and confidence, achieving the key element making women look and feel unstoppable while maintaining the focus on improving one's health.